Smart home becomes a “New Blue Sea”
Smart home makes our life easier
Come back home from work at night, unlock the door with fingerprints, spotlights and chandeliers light up in sequence, and automatically adjust to a soft and warm mode; constant temperature air conditioners and air purifiers start to work, keeping the temperature and humidity in different areas of the house just right; the curtains are slow Gently close from the sides to the middle; the floor-sweeping robot has already cleaned the floor; the water has just been cooked and you can make a cup of tea or coffee …
At a time when consumption is upgrading and the concept is unprecedentedly open, home appliances are no longer coldly furnished, but are endowed with aesthetic and emotional needs, and are intelligent products with personalized and quality characteristics. Common such as sweeping robots, smart fingerprint locks, door and window sensors, lighting systems, etc., not only add new fun to home life, but also spawn a huge emerging consumer market.
Accelerate the advancement of the smart home industry
Relevant information shows that smart homes are mainly based on housing, and use integrated wiring technology, network communication technology, automatic control technology, audio and video technology ,integrate various devices to build an efficient residential facility and family schedule management system. Essentially, smart homes are based on automatic control technology, audio and video technology, integrated wiring technology as the backbone, network communication technology as the wing, interconnection and interconnection to achieve smart home.
According to data released by the China Electronics Standardization Institute, China’s smart home market will exceed 150 billion yuan in 2019, and it will grow rapidly at a compound annual growth rate of 20%-30%.
According to the “White Paper” released by A.T. Kearney, although the penetration rate of smart home appliances in Europe and the United States currently ranks first in the world, the growth potential of the Asian smart home market cannot be underestimated. Kearney predicts that the Asia-Pacific market will grow to US $ 26 billion in 2022, and will surge to US $ 115 billion by 2030, accounting for more than 30% of the global smart home market share. And based on the huge market capacity, China may be in a leading position in the shipment of smart home devices, becoming the core force driving growth.
Industry analyst also pointed out that China’s smart home industry started late, and the market urgently needs education, higher installation thresholds, and higher product prices, which have become the constraints of the initial popularity of smart homes. But thanks to the promotion of 4G and the popularization of smart phones in recent years, the market has clearly seen a growing trend. Since then, the smart home channel has matured, the installation threshold has been reduced, and product costs have been reduced, providing strong momentum for the growth of the smart home market. Since 2019, superimposed 5G, AI, loT, and edge computing have been fully enabled, and more smart homes have provided multiple applications that can be landed to achieve more application scenarios.
Explosive growth on the one hand, huge market demand, and low market penetration on the other, all of which means that the door to a vast market is opening.